In Plain English: We take your child's privacy seriously. We only collect data necessary to provide our handwriting assessments, we never sell your information, and you can request deletion at any time.
1. Who We Are
More Handwriting is operated by Yvette Reinfor at Impact Brixton, 17a Electric Lane, London, SW9 8LA.
Email: contact@morehandwriting.co.uk
2. What Information We Collect
2.1 For Starter Tool (Ages 2–3½)
- Images: Photos or scans of your child's early marks and drawings
- Email: For receiving assessment results
- Payment information: Processed securely through our payment provider (we do not store card details)
2.2 For Scan & Insight Tools (Coming Soon)
- Images: Photos or scans of handwriting samples
- Account information: Email address, password (encrypted)
- Child's age: To provide age-appropriate assessment
- Assessment history: Previous assessments for progress tracking (if you create an account)
- Payment information: Processed securely through our payment provider
2.3 Automatically Collected Data
- Device type and browser information
- IP address (anonymised for analytics)
- Pages visited and time spent
- Technical performance data
3. How We Use Your Information
We use collected information to:
- Provide handwriting assessments and analysis
- Send assessment results via email
- Process payments securely
- Track progress over time (Scan & Insight with account)
- Improve our tools through anonymised aggregate analysis
- Comply with legal obligations
- Respond to your support requests
4. Legal Basis for Processing (UK GDPR)
We process personal data under the following legal bases:
- Contract: To provide the assessment service you've purchased
- Legitimate Interest: To improve our services and prevent fraud
- Consent: For optional marketing communications (you can opt out anytime)
5. Data Storage and Security
5.1 Security Measures
- All data transmitted using SSL encryption
- Images and personal data stored on secure servers with encryption at rest
- Access restricted to authorised personnel only
- Regular security audits and updates
- Azure cloud infrastructure with enterprise-grade security
5.2 Data Retention
- Starter (no account): Images, report and email address deleted 7 days after assessment
- Scan & Insight (with account): Data retained until you delete your account or request deletion
- Payment records: Retained for 7 years for accounting and tax purposes
- Analytics: Anonymised data may be retained indefinitely
6. Data Sharing
We never sell your personal information.
We only share data with:
- Payment processors: Stripe (for secure payment processing)
- Email service: For sending assessment results
- Cloud hosting: Microsoft Azure (UK data centres)
- Analytics: Google Analytics (anonymised data)
We may be required to share information:
- To comply with legal obligations
- To protect our rights or safety
- With your explicit consent
7. Your Rights (UK GDPR)
You have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate information
- Erasure: Request deletion of your data ("right to be forgotten")
- Restriction: Limit how we use your data
- Portability: Receive your data in a standard format
- Object: Object to processing based on legitimate interests
- Withdraw consent: For marketing communications (does not affect service)
To exercise any of these rights, email: contact@morehandwriting.co.uk
We will respond within 30 days.
8. Children's Privacy
Our service is designed for parents and educators assessing children's handwriting. We:
- Do not knowingly collect information directly from children
- Do not use children's images for any purpose beyond assessment
- Do not share children's samples with third parties (except as outlined above)
- Recommend parents/guardians do not include identifying information (names, faces) in handwriting samples
9. International Transfers
Your data is stored on servers located in the United Kingdom. If we ever transfer data outside the UK/EEA, we will ensure adequate safeguards are in place.
10. Cookies
We use cookies to:
- Remember your preferences
- Analyse site traffic (Google Analytics)
- Maintain your session when logged in
You can disable cookies in your browser settings, but some features may not work properly.
11. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of significant changes via email (if you have an account) or prominent notice on our website. Continued use of our services after changes constitutes acceptance of the updated policy.
12. Contact & Complaints
If you have questions or concerns about this privacy policy:
Email: contact@morehandwriting.co.uk
Address: Impact Brixton, 17a Electric Lane, London, SW9 8LA
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO):
Website: ico.org.uk
Phone: 0303 123 1113